Hand Lettering for Signage
Ad Agency: CheckMark Communications, div of Nestle Purina, St Louis MO
Client: Purina Event Center
Art Director: Bob Chester
Job Description: The new Purina Event Center in St Louis is almost done, signage remains. The client would like the center’s logo to be unique, elegant; yet fun. Typographic scripts were too formal or too recognizable. Going with a hand lettered brush script solved that.
